Horseman Group

Rebrand Project


Horseman Group approached the team seeking a rebrand. The client desired a more modern style that would represent the values and traits of the business while distinguishing it from competitors in both the local market and “big brand” wealth management firms. The logo and wordmark design were developed to provide a simple yet strong representation of Horseman Group.



Image of horseman group logo.
Image of a sketchbook.
Animated gif of horseman group logo versions.
Photo of business card mockups.
Photo of a brochure mockup.
Photo of a handout mockup.
Photo of a banner mockup.
Photo of a website mockup.